Support operating model
Decide whether the team is inbox-led, ticketing-led, self-service-led, or mixed before comparing tools.
Ticketing and inbox depth
Review assignment, collision handling, internal notes, SLAs, macros, and reporting inside the operating system.
Customer channel coverage
Confirm the exact customer entry points and whether each one has consistent handoff and reporting.
AI reply quality and controls
Check answer source controls, fallback rules, confidence behavior, and human review workflows.
Reporting and team oversight
Ask how unresolved intents, handoff rates, answer edits, and automation outcomes are reported.